Pain Avoidance Articles: Most people will do more to avoid pain than they will to seek pleasure. You can use this psychological trigger as the basis for a series of articles that show how to avoid pain associated with various issues within your niche.
Opening Paragraph: Introduce the pain to your reader and sell the "pain-relieving" benefits of reading your article.
Relieve the Pain: Give real-world solutions to the pain in 3-10 paragraphs.
Supporting Paragraphs: Offer reasons why your offered solutions relieve the pain (1-2 paragraphs max).
Closing Paragraph/Conclusion: Reinforce why your reader is in pain, how to relieve the pain and why it's in their best interest to follow your advice.
Key Insight: Everyone experiences pain in some form, whether it be physical, psychological, emotional, financial, etc. Articles that help people cope or eliminate pain deliver real value. As the Expert Author, you are the pain problem solver.